Emilee Mason is a product manager for Tibrio LLC, a company that focuses on connecting targeted consumer data with advertisers through their various properties. Emilee has been with Tibrio for 5 years and focuses on driving product innovation and feature development for their properties, Get It Free & Samples.com. These sites generate 100k+ daily registrations and 800k daily conversions. At Tibrio, they believe data tells the story of a user's journey. By building targeted segments of users, you can create meaningful experiences and connections between consumers and advertisers. Emilee's love for data and customizing users' journeys has led her team to always be innovating and looking for ways to build targeted, personalized cross-channel experiences. Every customer is unique, and Emilee believes that how you market to them should be as unique as they are.